Anjiya Tharwani
Marketing Specialist | MBA |
- Role
- Marketing Specialist at Apex Service Partners
- Location
- Dallas, TX, US
- LinkedIn followers
- 500 followers
About Anjiya Tharwani
As a Marketing Specialist with experience supporting multi-location service brands, I…
Experience
Marketing Specialist
Apr 2025 — Present · Irving, TX, US
Execute integrated marketing campaigns combining print, digital, and grassroots tactics tailored to local market dynamics-Manage a $150K+ annual marketing budget across all branches, ensuring cost-effective allocation and high ROI across paid media and local marketing-Optimize online visibility through digital platforms including SEO, paid search, and Google Local Service Ads (LSAs)-Collaborate with field teams and the Regional Marketing Manager to align campaigns with branch-specific needs and seasonal demand-Conduct market research to adapt campaigns based on regional trends, customer preferences, and competitive insights-Track and report on campaign performance metrics, using insights to continuously improve strategy and execution-Maintain consistent branding across all materials and touchpoints, reinforcing Southern Air’s positive and professional reputation.
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