Anjali Chopra Bhandari

Brand & Content Strategist | Clients Featured in Forbes | 8+ Years Crafting Impactful Content & Marketing Campaigns | Inbound Specialist

Role
Brand Strategist at Concurate
Location
Chennai, TN, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Anjali Chopra Bhandari

Ever since I was a little girl, books have been my constant companions. I was the kid under the blanket, flashlight in hand, diving into worlds spun from words. Numbers, too, became my allies—puzzles to be solved, patterns to be uncovered. Mathematics and stories coexisted in my mind, a dance of logic and imagination.So, when the time came to choose a path, engineering seemed like the most logical choice. But while I excelled in my studies, something was missing. Coding never sparked joy, and I found myself searching for something that did.In 2014, I stumbled upon the answer: writing. It started innocently enough, answering questions on Quora. One of my answers, written with unfiltered passion, went viral, becoming my gateway into the world of content creation. My first gig at GreyB wasn’t meant to last, but I quickly realized the power my words could wield. What began as a short-term experiment blossomed into a full-time career.At GreyB, I discovered the true alchemy of words. I was not just a writer but an investigator of ideas. Writing wasn’t about throwing words on a page—it was about asking the right questions, digging deeper, and finding the story behind the facts. Over time, I learned to blend storytelling with strategy: SEO techniques, inbound marketing, and the subtle art of creating content that not only informs but converts.For over 8 years, I’ve built a career on this alchemy of words and strategy. From crafting blogs that drive results to ghostwriting for top business leaders published in Forbes, I’ve tackled everything from SEO frameworks to inbound marketing playbooks. Every role has been a new chapter, teaching me, challenging me, and sharpening my ability to create stories that move people and brands forward.Today, as a brand strategist, I don’t just write—I uncover stories that resonate, create strategies that connect, and help brands find their voice in a noisy world. The engineer in me thrives on building systems that scale; while the storyteller ensures those systems have soul.

Experience

  1. Brand Strategist

    Concurate

    Jun 2024 — Present

    Write and edit content for top business blogs globally, collaborating with technology leaders and industry experts to craft impactful pieces for prestigious publications like Forbes and Contact Center Magazine Australia.• Engage directly with clients, including senior business leaders, to understand their needs, develop case studies, and produce tailored content that aligns with their vision and goals.• Manage client communication to ensure they are consistently informed and involved throughout the content creation process, building trust and delivering exceptional outcomes. • Lead content production efforts by coordinating with freelancers, ensuring high-quality drafts are ready for client review and publication. • Support Concurate’s growth by contributing to inbound lead generation strategies, creating content that attracts new opportunities and strengthens the agency’s brand.• Beyond my core responsibilities, actively foster a collaborative team culture, inspiring peers to build a stronger brand for Concurate and elevate our collective achievements.

Education

  • Srm university

    Bachelor of Technology (BTech), Computer Science

    2010 — 2014

Skills

  • Content Marketing
  • Digital Marketing
  • Operations Management
  • C
  • Programming
  • Customer Service
  • Mysql
  • Technical Writing
  • Html
  • Intellectual Property
  • Inbound Marketing
  • Leadership
  • Strategic Planning
  • C++
  • Business Analysis
  • Communication
  • Research
  • Creative Writing
  • Arduino
  • Advertising
  • B2c Marketing
  • Microsoft Excel
  • Public Relations
  • Business Strategy
  • Management
  • Brand Development
  • English
  • Software Development
  • Brand Management
  • Marketing Strategy
  • Market Research
  • Microsoft Office
  • Sales
  • Branding & Identity
  • Microsoft Word
  • Windows
  • Marketing
  • Copy Editing
  • Business Intelligence
  • Public Speaking

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Anjali Chopra Bhandari — Brand Strategist at Concurate in Chennai, TN, IN | Unifers