Anjali Rele
VP, Ecommerce | Digital Strategy | Retail Planning | ex-Ebay | ex-Gap
- Role
- VP, Ecommerce at Balsam Brands
- Location
- Sunnyvale, CA, US
- LinkedIn followers
- 500 followers
About Anjali Rele
eCommerce & Marketing leader with 20+ years Consumer Retail experience (B2C, C2C, DTC) and 15+ years in Digital. Proven track record in achieving Revenue and Conversion goals by optimizing cross channel experiences. Excellent presenter, experienced negotiator, and respected leader. Passionate about simplifying customer journeys and finding the right online and offline touchpoints to engage customers in their journey through the funnel. Foundation in business consulting and marketplaces, with budget/P&L management experience.Specific strengths include: Conversion Rate Optimization · Annual Revenue/Budget Planning · Leading Company-wide Strategic InitiativesPersonalization · Cross-functional Leadership & Relationship Building · Site & App User ExperienceTeam Leadership & Development · General Management · Category Management · A/B Testing
Experience
VP, Ecommerce
Jan 2023 — Present
Education
The University of Texas at Dallas
BS, Economics
Skills
- Online Marketing
- Cross-Functional Team Leadership
- Marketing Strategy
- Project Planning
- Marketing
- Product Marketing
- Merchandising
- Product Management
- Business Analysis
- Leadership
- Competitive Analysis
- Customer Experience
- Retail
- Management
- Inventory Management
- Business Strategy
- Strategy
- E-Commerce
- Forecasting
- Crm
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