Anjali Priya
Data Analyst | Fintech & Risk Analytics | SQL, Python, A/B Testing | NLP | Dashboarding | Driving Decisions with Data
- Role
- Data Analyst at KreditBee
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Anjali Priya
Data-driven problem solver with 3+ years of experience as a Data Analyst, working on…
Experience
Data Analyst
Mar 2023 — Present · Bengaluru, IN
Fast-growing digital lending platform offering personal loans across India.Increased average ticket size (ATS) by ₹950 while reducing default risk by ~2% through customer segmentation and repayment behavior analysis.Conducted A/B testing on credit score versions and platform integrations, leading to an 8% lift in user conversion rates.Developed NLP models to classify apps on synced devices and proactively identify potentially risky users based on behavioral metadata.Built automated dashboards to monitor loan disbursement trends, revenue growth, and customer prepayment patterns—enabling real-time decision-making for product and risk teams.Collaborated cross-functionally with product, engineering, and operations teams to refine risk policies, enhance lending decisions, and align KPIs with business goals. Twice awarded “Employee of the Month” for data-led product and risk innovations.
Education
Jadavpur University
Bachelor of Architecture
2015 — 2020
Indian Institute of Technology, Roorkee
Certification in Data Science and Analyst
2022 — 2022
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