Anjali Fedewa

Public Relations Undergraduate and Master of Science in Business Management Combination Degree Student at the University of Florida | Brand Storytelling | Media Relations | Campaign Strategy | Communications Leader

Role
Social Media and Marketing Coordinator at Rowdy Magazine
Location
Gainesville, FL, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Anjali Fedewa

During the disruptions of 2020, my sisters and I founded Camp Good Falls to create meaningful experiences for children in our community when schools and childcare programs were closed. Children lost their typical mental and social stimuli because of school and childcare closures. To fill the void in the marketplace, my sisters and I founded Camp Good Falls. What began as a neighborhood initiative grew into a program that welcomed dozens of children each week, giving families much-needed support while teaching me how to build something from scratch, coordinate daily activities, and make a measurable impact in my community.At the University of Florida, I am pursuing a Bachelor of Science in Public Relations while completing a Master of Science in Management through a combination degree program. I am the director of communications for the Future of Florida Summit, leading statewide messaging efforts for UF’s signature student-led event hosted by the Bob Graham Center. I also serve as the media manager intern and adviser for UF’s Atlas Lab, where I manage daily operations, collaborate with research team members to translate statistical findings from pop culture into engaging promotional content, and create outreach campaigns.This past summer, I interned at Funding Florida Legal Aid, where I strengthened the organization’s brand awareness through marketing campaigns that reached over 300 of The Florida Bar’s voluntary bar associations. These experiences have deepened my interest in how communication, organizational culture, and brand strategy can shape impact at scale. I am eager to pursue opportunities in human resources, brand development, marketing, or communications, where I can apply my skills in messaging, leadership, and relationship-building to help organizations grow and thrive.If I am not running around campus, you can find me at a running club, cheering for the Gators, or exploring a new local coffee shop. Let’s connect and discuss how we can make a great team.

Experience

  1. Social Media and Marketing Coordinator

    Rowdy Magazine

    Dec 2025 — Present · Gainesville, FL, US

    Rowdy Magazine is a student-run lifestyle publication at the University of Florida focused on fashion, beauty, culture, and creative storytelling. In my role, I oversee social media and marketing strategy across Instagram and TikTok, shaping how the brand shows up to a Gen Z audience. I plan content calendars, track emerging fashion and beauty trends, and work closely with writers, photographers, and designers to bring editorial stories to life digitally. I analyze performance data to understand what resonates with our audience and adjust strategy in real time, while also supporting brand partnerships through promotional assets and campaign coordination. My work sits at the intersection of creativity and strategy, ensuring Rowdy’s voice feels current, cohesive, and culturally relevant.

Education

  • University of Florida

    Bachelor of Science - BS, Public Relations, Advertising, and Applied Communication

  • Langley High School

    High School Diploma

  • University of Florida

    Master of Science - MS, Business Management

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