Anitha Krishnakumar
Associate Director of Product, UPI at Razorpay
- Role
- Associate Director of Product at Cred
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Anitha Krishnakumar
Product Leader with 14 years experience scaling platforms across fintech, retail, and…
Experience
Associate Director of Product
Mar 2022 — Present · Bengaluru, IN
Spearheading the UPI platforms charter focussed on the core UPI payment processing infrastructure which comprises of UPI Switch, TPAP Pro, Credit on UPI, UPI International and Alternate Authentication for UPI• Designed and scaled UPI Switch, enabling a scale of TPS scale with 99.99% availability and 0% technical failures—delivering a 10X improvement in the overall merchant experience.( 1 in ~20 online merchant UPI payments go via the platform) • Created TPAP SaaS, enabling businesses to launch their own UPI apps• Built Credit Hub, enabling customers to discover and utilize credit at the point of sale. This empowers banks to extend credit access to a broader customer base• Influenced industry direction in shaping innovations across - web-based UPI, international, and alternate authentication
Education
Great Lakes Institute of Management
Master of Business Administration (M.B.A.), Marketing ,Analytics & Strategy
2016 — 2017
Shanmugha Arts, Science, Technology and Research Academy
B.Tech, Electronics and Communication Engineering
2008 — 2012
Skills
- Microcontrollers
- Cross-Team Collaboration
- Matlab
- C
- Requirements Gathering
- Communication
- Google Analytics
- Simulink
- Hil
- Project Management
- People Management
- Application Lifecycle Management
- Agile Methodologies
- Strategic Planning
- Sil
- Product Management
- User Experience
- C++
- Business Analysis
- Customer Engineering
- Can
- Quality Assurance
- Requirements Analysis
- Mixpanel
- Embedded C
- Automotive
- Embedded Systems
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