Anita Street

About Anita Street

I am an experience Technology Leader with a track record of completing projects on Schedule. I am experience in collaborating in a cross-matrix organization. Delivering insight and innovation is my passion.I have extensive knowledge of the Marketing ecosystem including CDP development, campaign management systems, response attribution, digital marketing, audience creation, 3rd party data creation and usage. I understand both the business application and the system design /technology’s that support the applications. I have worked with clients to create custom solutions. I have worked with the innovation team to collaborate on MVP’s. I have performed various roles on scrum teams to ensure projects are complete in a timely manner. This includes, Development Manager, People leader, Scrum Master, Product Owner and Solution data Architect.I created a SRE Team to support legacy Processing which includes bug fixes, minor enhancements and 24/7 system support. I created a process to do root cause analysis on issues and make changes to support a permanent fix and reduce toil. I also setup alert functions to isolate issues before an outage occurs. I have a vast amount of experience across many platforms and technology roles. I will leverage my knowledge to be a valuable asset to any team I work on. I enjoy solving problems, collaborating both within and outside of the team. Skillso Knowledge of Snowflake, SQL Server, Reporting Services, DB2, Snowflake, Hadoop, Impala, Spark, PySpark, Python, Glue, Java, Alteryx, C++.Net, S3, Ec2, EMR,SQS and Assembler. o Knowledge of ZOS Mainframe, Unix, Linux, Windows, AWS, GCP, MQ, Kubernetes, Apigee and Active MQo Both Agile and waterfall project methodologyo AdTech, MarTech, CDP, CRM, Third Party Data compilation, retail, Financial o Data Analysis, Data Model creation o Leadership, Mentoring, Performance Management, Motivation and Development planning.Email: a••••••••@att.net

Experience

1. Senior Software Development Manager

   Experian

   Mar 2013 — Present

   Senior Software Development Manager: In the role I performed various duties to support the needs of the business along with my leadership role on projects I acted as a Product Owner, Solutions/ Data Architect and Scrum Master. I was responsible for 2 software development teams leadership, mentoring, performance plans, development plans and motivating the group to perform their best. The SRE Team supports Marketing Services legacy applications across many platforms. IBM ZOS Mainframe, Windows, Linux, using.Net, C, assembler, java script, C#, Alteryx, MS Reporting Services, MQ, Active MQ, SQL Server and Mainframe DB2. The team is responsible for 24/7 support of applications which enables 180+ million in revenue. The Development Team is responsible for MVP’s (Minimum Viable Product) for the innovation team, Migrating legacy applications to server based technology and the cloud. These applications Leveraged AWS, GCP, Glue, EMR, Snowflake, Hadoop, Java, SQS, Python, Pyspark and SnowSQL. Product Owner: Driving features roadmaps and product backlog for the migration of our postal services from a legacy solution to an Open-Source solution. Managed the relationship with our software vendor Anchor Software. Managed relationships with the USPS for Licensing and Certifications. At the Business Unit level, I took multiple backlogs from the different development teams and consolidated them into a single backlog. This allowed Senior Leads to have a single view of how resources were leveraged. I created a process to set priorities and to review priorities in our quarterly review. Solutions/Data Architect:I Architected a solution to migrate a major retailers Customer Data Platform from mainframe processing to the cloud leveraging (Snowflake, Java, GCP). I also Architected a solution with the innovation team that created custom Audience for targeting By Analyzing various sources of web traffic. Assigning a behavior to the traffic and building targets.

Education

• Roosevelt University

  Bs Computer Science

  1982 — 1987

Skills

• Oracle
• Data Mining
• Account Management
• Business Intelligence
• Requirements Analysis
• Campaign Management
• E-Commerce
• Db2
• Database Marketing
• Analytics
• Enterprise Software
• Software Project Management
• Crm
• Digital Marketing
• Data Warehousing
• Database Design
• Saas
• Web Development
• Business Analysis
• Web Analytics
• .net
• Sql
• User Interface Design
• Software Development
• Multi-Channel Marketing
• Architecture
• Unix
• Architectures
• Product Management
• Microsoft Sql Server
• Databases
• Direct Marketing
• Predictive Analytics
• Sdlc
• Segmentation
• Integration
• Lead Generation
• Customer Acquisition
• Software Design
• Soa