Anita Mellon
Public Relations, Communications and Brand Leader
- Role
- CEO and Principal at Mellon
- Location
- Huntington Beach, CA, US
- LinkedIn followers
- 500 followers
About Anita Mellon
Communications executive leader with deep and wide-ranging PR and marketing background, both B2B and consumer, with decades supporting iconic brands. Expert in integrated communications, media relations, internal and stakeholder communications, social media, digital marketing. Strategic PR and integrated communications planning, product launches and influencer relations. C-suite advisor. Diverse subject matter expertise from architecture/engineering/construction, commercial real estate, finance and professional services to CPG, consumer electronics and automotive. I\'ve built and led high-performance teams to deliver award-winning work that exceeds ROI and delivers measurable business results. Strong measurement acumen, can establish KPIs and track goal conversion in Google Analytics; comfortable working within Google Data Studio.
Experience
CEO and Principal
Sep 2015 — Present · CA
MELLON is a full-service lighting design company led by trusted lighting designer, technical director and live event experiential creative director, Bill Mellon.
Education
Marquette University
Bachelor’s Degree, Public Relations major, English Literature and Marketing minors
1993 — 1997
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