Anita J.

Field Education Training Manager Luxe Portfolio @The Estée Lauder Companies Inc.

Mississauga, ON, CA
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jul 2023 — Present

Field Education Training Manager Luxe Portfolio @The Estée Lauder Companies Inc.

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Toronto, ON, CA

EDUCATION

2018 — 2018

BrainStation

Certificate, Digital Marketing Strategy

2003 — 2007

McMaster University

Bachelor of Commerce (B.Com.)

SKILLS

Digital StrategyEmail MarketingInteractive MarketingAccount ManagementMarketing StrategyIntegrated MarketingDirect MarketingSalesOnline AdvertisingDigital MediaMobile MarketingDigital MarketingRelationship MarketingAdvertisingProject ManagementSocial Media MarketingMarketing CommunicationsCreative Strategy

ABOUT ANITA J.

I\'m driven by curiosity, learning and enjoy solving creative challenges. I lead and see things through, while bringing people and ideas together. Highlights:Bachelor of Commerce (major in Marketing and Sales)Sales; experienced in new business development as well as consultative sales leading to increased agency revenue and driving top line growth for retailers and luxury beauty brands.Events, Education & Artistry; led the strategy and implementation of brand/retailer events and education for Tom Ford Beauty| Kilian Paris | Editions de Parfum Frederic Malle brands in Canada. Hand-picked to represent this portfolio by performing various successful, volume driving Canadian/US retailer events. Included live-demonstration of product and artistry philosophies in front of hundreds of attendees- Jan 2021 to Dec 2021.Leadership & management; worked in progressively senior roles in advertising account management and have the ability to work with people at various levels, with diverse backgrounds and different skill sets. Strategy development; both independently and in teams developed strategic roadmaps for clients across various industries and with a range of marketing objectives. Project management; experienced in planning and executing traditional, digital, social media, events and in-store advertising. Creative spirited, entrepreneurial and adaptive. Recent work:Winner of the 2018 IABC Silver Leaf Award for Ryerson\'s 70/25 Double Anniversary Brand campaign

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