Anisa Arsenault

Anisa Arsenault

Senior Editorial Director at Health.com

Role
Senior Editorial Director, Health Com at Dotdash Meredith
Location
New York, NY, US
LinkedIn followers
500 followers

Experience

  1. Senior Editorial Director, Health Com

    Dotdash Meredith

    Sep 2024 — Present · New York, NY, US

    Lead editorial operations for a major consumer-facing health brand, translating complex strategic directives into actionable workflows for an editorial team• Develop editorial calendar with new franchises focused on showcasing patient experiences • Foster collaboration between editorial and SEO teams, empowering editors to make data-informed decisions while maintaining brand voice and journalistic integrity on new platforms• Act as a strategic partner to sales and marketing, identifying editorial opportunities for sponsorship and ensuring content solutions meet both advertiser goals and audience needs• Oversee development of patient-centered video content, bringing real stories to life to deepen audience engagement and support brand trust• Advocate for fair and transparent resource allocation, ensuring business objectives align with team capacity• Oversee evolving social media and email strategies

Education

  • Fordham University

    Bachelor's Degree, Communication and Media Studies

    2010 — 2014

Skills

  • News Writing
  • Media Placement
  • K4
  • Magazines
  • Copy Editing
  • Final Cut Pro
  • Breaking News
  • Blogging
  • Wordpress

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Anisa Arsenault — Senior Editorial Director, Health Com at Dotdash Meredith in New York, NY, US | Unifers