Anirban Das
Senior VP – Dealer Development & Retail Finance | Sales & Marketing | Business Development | Driving EV & ICE Growth Across India
- Role
- Sr Vice President, Dealer Development and Retail Finance (all India) at Kinetic Green
- Location
- Pune, MH, IN
- LinkedIn followers
- 500 followers
About Anirban Das
Dynamic and result-driven professional with 27+ years of extensive experience in national dealer development, retail finance growth, sales operations, retail finance, and market expansion, driving sustained revenue growth and market share at a pan-India level.Rich exposure working across Indian (Tata CV, Mahindra Auto), Korean (Daewoo Motors), and Italian (Piaggio Vehicles) OEMs, spanning personal and commercial vehicle segments.Renowned for strategic policies, robust operating standards, enhancing channel partner performance by delivering structured training, resolving customer issues, and elevating service quality scores.Skilled in setting up large-scale dealership networks, creating dealer viability models, and optimizing wholesale & retail funding while ensuring financial governance and organizational efficiency.A visionary leader with a track record of building high-performance teams, driving operational excellence, and delivering strategic growth in highly competitive and evolving markets.
Experience
Sr Vice President, Dealer Development and Retail Finance (all India)
Nov 2024 — Present · IN
Drive pan-India dealer development for EV 3-wheelers, including identification, onboarding, and nurturing of new dealers.• Lead and mentor a team of 4 Field Dealer Development Managers to ensure seamless execution of dealer acquisition and support. Steer a team of 2 Retail Finance Managers to manage and scale pan-India retail finance operations.• Drive identification and onboarding of high-potential dealer partners, ensuring strategic geographic coverage and long-term viability of the network. Build partnerships with regional finance players to expand localized retail finance accessibility.• Foster strategic partnerships with distributors, regional influencers, and ecosystem enablers to strengthen last-mile connectivity and rural market penetration.• Coordinate and oversee training, capability-building, and incentive programs to develop high-performing dealer teams and sustain brand loyalty. • Forge and manage strategic alliances with automotive manufacturers (OEMs), captive finance companies, third-party administrators (TPAs), and other relevant partners. • Establish and strengthen channel partner ecosystem comprising primary partners, distributors, and secondary networks.• Oversee the end-to-end dealer lifecycle from prospecting, interviews, and installation to six-month handholding support.• Forge and manage strategic tie-ups with national retail finance institutions to enable customer financing solutions.• Ensure alignment of dealer development and retail finance strategies with overall business growth objectives.
Education
Ramakrishna Mission Vidyapith, Purulia
Secondary School
1985 — 1989
Institute of Modern Management, Calcutta
Postgraduate Degree, Business Management
1995 — 1997
Scottish Church College
Bachelor of Science - BS, Economics
1992 — 1995
Skills
- Automotive
- Marketing
- Management
- Account Management
- Sales Process
- Key Account Management
- Market Research
- Competitive Analysis
- Product Development
- Team Management
- Sales Management
- Dealer Management
- Business Strategy
- Business Development
- Automobile
- Business Planning
- Marketing Strategy
- Sales
- Negotiation
- Market Analysis
- Vehicles
- Sales Operations
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