Aniket Chavan
Create a comprehensive marketing strategy Brand Manegement and digital marketing plan to boost sales and marketing for Horeca institutions and GT in Maharashtra and Goa.
- Role
- Marketing Specialist at Philip Morris International
- Location
- Pune, MH, IN
- LinkedIn followers
- 500 followers
About Aniket Chavan
Professional Profile SummaryA dynamic and results-driven Trade Marketing and Digital Brand Activation Specialist in the FMCG and Beverage sectors, with 4+ years of progressive experience across globally recognized brands, including Philip Morris International, AB InBev, and Kellogg.My expertise is in developing and executing integrated Go-To-Market (GTM) strategies across BTL, TTL, and Digital channels to drive measurable revenue growth and enhance brand equity. I specialize in:Channel Strategy: Deep knowledge of HORECA (Maharashtra & Goa), retail, and e-commerce channel management and visibility drives.Brand Activation: Planning and executing high-impact, compliant on-ground events, in-store promotions, and consumer sampling programs, effectively amplified by Digital and Social Integration.B2B & Sales: Proven success in B2B sales, negotiation, forming strategic channel partnerships, and managing distribution across the hospitality and foodservice industries.Performance: Strong analytical skills for tracking ROI, marketing budget management, and refining strategies based on market trends and consumer insights.I leverage a unique blend of sales development and cross-functional marketing coordination to ensure seamless execution and delivery of business objectives.
Experience
Marketing Specialist
Jan 2024 — Present · Pune, IN
Education
Shri Someshwar Shikshan Prasarak Mandals Someshwar Vidnyan Mahavidyalaya,Someshwar, Tal.Baramati, Dist.Pune
10th
2001 — 2010
Amity University
Master of Business Administration - MBA, Marketing/Marketing Management, General
Excelr
Digital marketing , Digital Marketing & Google analyst
Indian Institute of Technology, Kanpur
Diploma in Marketing Management, Marketing/Marketing Management, General
Shri Someshwar Shikshan Prasarak Manda Someshwar Engineering College Address: Gat No.-53, Waghal Wadi, Post - Someshwar Nagar, Taluka: Baramati, D
Bachelor of Engineering - BE, Mechanical Engineering
Pune University
Bachelor of Business Administration - BBA
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