Anh Nguyen

About Anh Nguyen

As a Co-Founder of Gummicube, a pioneer in App Store Optimization, I have extensive experience in running operations and overseeing product development. My technical expertise in mobile and analytical skills have allowed me to develop cutting-edge products that help our customers achieve their growth goals. I am particularly proud of my innovation in developing and pioneering the first and best App Store Optimization platform, which focuses on market insights, competitive intelligence, and search optimization. This platform has been instrumental in helping our clients improve their App Store presence and increase their downloads and revenue. Additionally, I developed one of the first mobile A/B testing platforms to optimize conversion in the App Store and Google Play. These platforms have helped our clients increase organic user acquisition and decrease the cost of paid user acquisition. I have a strong track record in building successful startups and a deep knowledge of the mobile app ecosystem. In a highly competitive market, the data driven insights provided by our products help our clients succeed every day. As a founder, I have built Gummicube from the ground up with only small seed funding. Over the years, I have scaled the company to be from a few team members to being in the hundreds. I have managed budgets of all sizes and have experience in running and managing all aspects of a business, but I specialize in product, marketing, and operations. Our clients consist of big enterprise companies like Microsoft, Adobe, Amazon, NBC, Electronic Arts, as well as startups like Headspace, Realtor, Plex, Favor, Self, and IMVU. The work we do has been instrumental in helping our clients improve their App Store presence and achieve their growth goals. Our success has led Gummicube to be acquired by Airship Group in 2022. I am excited about the future and look forward to continuing to innovate and help our clients succeed in the mobile app industry.

Experience

1. COO and Co-founder

   Gummicube Inc. | App Store Optimization | Big Data Analytics for Mobile App Marketing

   Jan 2011 — Present · San Jose, CA, US

   Gummicube is a leader in providing Big Data Analytics for the App Stores, which is used for App Store Optimization, Mobile Marketing and Market Analysis. Gummicube’s proprietary DATACUBE software helps marketers efficiently visualize search and behavioral trends in the App Stores, and provides greater competitive insights that enable them to make smarter decisions for their apps more efficiently. By leveraging its intelligent software algorithms and proprietary data Gummicube makes it easy for companies to use actionable data to acquire quality users, gain visibility, and continuously improve and build better apps for their consumers/target audience. Top global app developers around the world use Gummicube’s DATACUBE software for App Store Intelligence, App Store Optimization and Competitive Research and Analysis for their iOS and Android apps. Gummicube’s DATACUBE software is available as part of a simple, self-service SaaS subscription, with Enterprise programs that include full account management available to clients who wish to put an expert from Gummicube on their team.Based in San Jose, California, Gummicube was founded in 2011 by mobile veterans with more than 40 years of combined experience producing, marketing and distributing mobile applications. For more information on Gummicube’s services, or to receive a live demo of its DATACUBE software product, please visit

Education

• San José State University

  Bachelor of Science (BS), Advertising

Skills

• Digital Strategy
• Online Advertising
• Sem
• Contract Management
• Content Management
• Mobile Marketing
• Mobile Devices
• Mobile Strategy
• Mobile Technology
• Online Marketing
• Content Development
• Product Marketing
• Mobile Applications
• Partner Management
• Integrated Marketing
• Strategic Partnerships
• Content Licensing
• Business Development
• Mobile
• Mobile Content
• Product Management
• Digital Marketing
• Contract Negotiation
• Start-Ups
• Digital Media
• Mobile Advertising
• E-Commerce
• Mobile Internet
• New Business Development
• Production Management
• Monetization
• Business Planning
• Market Research
• Marketing Strategy