Angela W.
Marketing & Events Leader | Driving strategic, high-impact experiences that connect and grow brands
- Role
- Events at One Source
- Location
- Raleigh-Durham-Chapel Hill, NC, US
- LinkedIn followers
- 500 followers
About Angela W.
I am a marketing and events leader with a proven track record of creating impactful experiences that connect brands, partners, and customers. With a background as a VP of Marketing and Events, I bring a strategic lens to every program I lead—balancing creativity, precision, and measurable outcomes.Today, I focus on driving the full lifecycle of event strategy and execution, from large-scale industry conferences and partner programs to customer engagements and webinars. My approach is both strategic and hands-on: I design events that align with business goals, lead cross-functional collaboration, and ensure seamless execution that delivers value to attendees and ROI to the business.What drives me is turning events into more than just gatherings—they become platforms for connection, conversation, and growth. Whether it’s strengthening partnerships, sparking new opportunities, or amplifying brand impact, my goal is to deliver experiences that truly move the needle.Every event is an opportunity to connect, engage, and grow.
Experience
Events
May 2025 — Present · Raleigh-Durham-Chapel Hill, NC, US
At One Source, I lead the strategy and execution of customer, partner, and industry events that create meaningful connections and drive business growth. My role spans the full lifecycle of event management—from concept and planning through execution and post-event follow-up—ensuring every event aligns with company goals and delivers a memorable experience. I design and manage customer engagement events, partner programs, industry conferences, and webinars, while also developing integrated marketing campaigns to maximize reach and attendance. By coordinating logistics, vendors, and cross-functional teams, I deliver seamless experiences that strengthen relationships and support sales initiatives. My focus is always on creating events that spark conversations, open new opportunities, and deliver measurable value to the business.
Education
The University of Texas at Austin
Bachelor of Science, Advertising
The University of Texas at Austin
Minor:, Radio, Television, and Digital Communication
Skills
- Product Marketing
- Brand Awareness
- Social Media Marketing
- Integrated Marketing
- Strategic Partnerships
- Strategic Communications
- Market Research
- Crm
- Strategy
- E-Commerce
- B2b
- Direct Marketing
- Cross-Functional Team Leadership
- Content Strategy
- Marketing Strategy
- Market Planning
- Social Media
- Management
- Newsletters
- Salesforce.com
- Copywriting
- Marketing
- Online Advertising
- Advertising
- Public Relations
- Trade Shows
- Event Planning
- Multi-Channel Marketing
- SEO
- Online Marketing
- Corporate Branding
- Media Planning
- Marketing Communications
- Strategic Planning
- Demand Generation
- Account Management
- Press Releases
- Digital Media
- Sales
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