Angie Blissett

WORK HISTORY

EDUCATION

SKILLS

ABOUT ANGIE BLISSETT

I am an adventurous marketing leader with a flexible, can-do attitude in the face of any challenge. A tenacious problem solver who drives big results by developing strategies for right solution and moving people in right direction, I excel in the following areas- BUSINESS ACUMEN: When McDonald’s faced a downturn in national value traffic, I led the team who started the turnaround- TEAM LEADERSHIP: I have led as many as 5 direct reports, 20+ cross-functional reports, and 25+ indirect reports in support of restaurants in national marketing success- INNOVATION: Known as a strong influencer and natural collaborator who propels business growth and profits, I capitalize on market trends by creating products and propositions from consumer insights in high-volume, multi-unit, retail and business operations- NATIONAL BRAND MANAGEMENT: I create a positive environment for internal and external partners, serving as the internal project interface with management and franchisees and the external face of the brand with partners and media- CONSUMER ENGAGEMENT / MARKETING ACTIVATION: Most recently, I created the new Promotions and Activations Department that drove sales and decreased costs by producing a more integrated marketing approach and impactful brand experience. I enjoy talking with others about marketing strategies and opportunities. If you do, too, reach me through LinkedIn.