Angelica Rodriguez H.
Employer Brand and Communications Consultant @Banco Interamericano de Desarrollo
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WORK HISTORY
Employer Brand and Communications Consultant @Banco Interamericano de Desarrollo
Conceptualize and spearhead strategic year-long communications plans and digital campaigns to position the IDB as a great employer for young talent and mid-career professionals in America, Asia, and Europe. • Advise and develop speeches, talking points, briefings, media training, and video scripts for executives on topics related to Employer Brand, Diversity, Equity and Inclusion, and Talent Acquisition. •Create and audit organic and paid content for Facebook, YouTube, LinkedIn, Twitter, and Instagram to raise awareness and create engagement on HRD\'s products and initiatives. •Conceptualize, produce, and edit video series for Return to Office, Internship Programs, and Talent Management marketing projects. • Coordinate and execute hybrid initiatives such as the LinkedIn Lives #InsidetheIDB in English and Spanish to position the organization as a great employer, bring awareness and promote the adoption of various departments\' efforts that impact employees\' experience.
EDUCATION
Syracuse University - Maxwell School
Bachelor’s Degree, International Relations and Affairs
Georgetown University School of Continuing Studies
MPS Integrated Marketing Communications
Duquesne University
Broadcast Journalism and Public Relations
S.I. Newhouse School of Public Communications at Syracuse University
Broadcast and Digital Journalism
ABOUT ANGELICA RODRIGUEZ H.
Bilingual strategic communicator with over six years of experience in multimedia production, integrated marketing communications, and change management. Through my work, I have supported private and public entities in innovating their branding, communications, and marketing strategies to strengthen their corporate culture and foster stakeholders\' proactive engagement. I am passionate about transforming how people identify and engage with products and services through storytelling and data-driven initiatives. Three words define who I am: migrant, determined, and curious. I often say I am from anywhere and everywhere.
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