Angela Mendoza

About Angela Mendoza

Accomplished Marketing Program Manager with executive presence and track record of success driving high-profile projects, programs and branded experiences that delivered true customer engagement, business value and recurring revenue for Cisco. • Proven leadership experience working in multi-layer, global environments with diverse stakeholders to execute complex, value-based programs that build brand prestige and cultivate loyalty and evangelism within the customer community. • Project management, process and marketing strengths, providing roadmaps and workflows to achieve project milestones within budgets and timelines, unifying teams / vendors to execute against program goals and aligning initiatives across business units. • Known as an engaged leader, partnership builder and trusted advisor to executive / corporate teams, bringing clarity with strong communication skills, leading high-caliber teams to exceed expectations and fostering a customer-focused culture. Project Strategy & Roadmaps Team Leadership Social Media Marketing Program Management Interpersonal Communication Problem Solving Cross Functional Leadership Strategic Planning Cross-functional Project Execution Marketing Program Development Project Management Domestic Business Events International Business Events Trade Shows Summits Marketing Presentations Training and Development Product Marketing Event Marketing Go-To-Market Strategies Branding Loyalty Marketing Content Development Client Relationship Management Vendor Selection Vendor Relations Seminar Management Marketing Collateral

Experience

1. Senior Marketing Program Manager

   Cisco

   Mar 2006 — Present · CA

   Manage marketing programs, campaigns, communications and initiatives spanning events, branding, loyalty, operations and $9.5M marketing budget, including $1.3M for events. Prioritize and drive multilocation, multichannel projects to completion and success, working to tight deadlines in fast-paced environment globally. Lead 2 direct reports and up to 84 people (staff/vendors) per event. In-Person and Virtual Events (50% of time): Managed 100+ events ranging in scale and scope over 17 years. Drive Cisco’s flagship Learning & Certifications (L&C) presence at Cisco Live globally—the premier destination for Cisco customers and partners, delivering large-scale events and on-demand education worldwide—with $40M in average annual revenue to L&C from Cisco Live. Collaboratively support 30+ sessions, including breakouts and labs ranging from 1-8 hours. Partner cross-functionally to drive a unified global events strategy and program, including thought leadership content aligned across business units/stakeholders, integrated social media and marketing promotions to increase awareness, attendee journey pre/live/post event, pre/onsite/post-event briefings and reporting/KPIs (40%-50% customer touch per event). Assemble internal teams to support events and community; build program and event infrastructure; create connected experiences for audiences ranging from 5K to 30K—from ideation and discovery to strategy, planning, partnering, production, execution and post-analysis. Ensure certifications and fulfillment of awards, auto emails, customer service, re-certification emails, marketing promotions for new programs, collaborating with operations, marketing, product and certification teams. Managed partnership with Cisco corporate brand team, ensuring alignment with corporate guidelines. Ensure all certifications projects pass third-party audits (ISO ANSI).

Education

• San Francisco State University

  Bachelor of Arts (B.A.)