Angela Klaves
Marketer | Change Agent | Digital Storyteller | Creative Innovator | Data-Driven Strategist | Project Manager | Lover of Learning
- Role
- Marketing Manager at Concept Seating
- Location
- Milwaukee, WI, US
- LinkedIn followers
- 500 followers
About Angela Klaves
I help companies grow by being the marketing bridge between business needs and…
Experience
Marketing Manager
Jul 2022 — Present · Milwaukee, WI, US
As a senior leader at Concept Seating (a division of Laacke & Joys, Co.), I lead strategic marketing initiatives that strengthen brand positioning, expand market reach, and drive measurable growth.Introduced performance metrics and KPIs across digital marketing channels—particularly lead generation and PPC—improving lead attribution transparency and enabling data-driven decision-making.Contribute as a member of the executive leadership team, collaborating on company strategy, P&L oversight, and long-term business direction.Spearheaded a successful branding initiative and visual identity refresh that brought consistency across all channels and aligned the Concept Seating brand with its evolving market presence.Directed a complete redesign of the company’s website and reseller portal, enhancing user experience and targeting new vertical markets and international audiences.Led a cross-functional initiative promoting Laacke & Joys’ 180th anniversary through a company-wide campaign including an open house, employee picnic, and coordinated social media strategy.
Education
Wisconsin Lutheran College
BA, Communication
1997 — 2001
Marquette University
MA, Advertising/Public Relations
2005 — 2007
Skills
- Event Planning
- Business Planning
- B2b Marketing
- Marketing Research
- Strategy
- E-Commerce
- Marketing Communications
- Email Marketing
- B2b
- Direct Marketing
- Social Media Marketing
- Writing
- Digital Marketing
- Marketing
- Online Marketing
- Budget Management
- Public Relations
- Media Relations
- Social Media
- Social Networking
- Graphic Design
- Integrated Marketing
- Content Management Systems (Cms)
- Management
- Team Leadership
- Marketing Strategy
- Copywriting
- Strategic Planning
- Editing
- Product Launch
- Brand Development
- Training
- New Business Development
- Strategic Communications
- Press Releases
- Sales
- Creative Direction
- Training & Development
- Budgets
- Market Planning
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