Angayarkanni Shanmugam
Performance Marketing Strategist @IDP Education Ltd
Signup · Get unlimited contacts
WORK HISTORY
Performance Marketing Strategist @IDP Education Ltd
Chennai, IN
EDUCATION
Thanthai Hans Roever College, Perambalur - 621 212.
Master of Computer Applications (MCA), Computer Programming, Specific Applications
SKILLS
ABOUT ANGAYARKANNI SHANMUGAM
With 8 years of experience in digital marketing, I have a proven track record of developing and executing comprehensive full-funnel and lead-generation campaigns across various industries, including healthcare, healthcare tech, technology, SaaS, software products, and food tech (B2B and B2C).My key strengths include:Campaign Strategy and Management: Crafting and managing integrated marketing campaigns that drive significant business growth and maximize ROI.Lead Generation: Designing and implementing effective strategies to attract, engage, and convert high-quality leads.Media Planning and Optimization: Strategically allocating and managing media budgets to ensure optimal performance and efficiency.Data Analysis and Insights: Leveraging tools such as SEMrush, Google Analytics, HubSpot, and Power BI to analyze performance metrics and derive actionable insights.I am dedicated to using data-driven strategies to enhance user experience and achieve measurable outcomes, continuously refining approaches to meet evolving business needs.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.