Angana Deb
Lead Client Partner @ Pinterest | Ex- Google I Global Client Success Leader | Strategic Partnerships | Go-to-Market | AI for Business
- Role
- Lead Client Partner at Pinterest
- Location
- San Francisco, CA, US
- LinkedIn followers
- 500 followers
About Angana Deb
Strategic GTM and product growth leader with 15+ years of experience driving digital…
Experience
Lead Client Partner
Jan 2024 — Present · San Francisco, CA, US
Drive double-digit YoY revenue growth for top Pinterest advertisers through data-driven strategies, AI product leadership, and strong cross-functional collaboration-Successfully drove 25% YoY revenue growth for one of Pinterest\'s top 3 advertising clients, exceeding the industry average and outperforming a USD >100 Mn annual joint business plan-Pioneered incrementality projects, improving ROI by 20-30% through a full-funnel media expansion strategy that reduced media overlap and enhanced tracking-Championed the adoption of new AI-based advertising products, leading to a >10% quarter-over-quarter increase in advertising budgets-Developed the first-ever \"Go-To-Market\" narrative for \"Search on Pinterest,\" empowering sales reps globally-Partnered with industry heads to create a step-by-step guide to \"Winning Performance Conversations with Clients,\" helping >200 US sales reps successfully position Pinterest as a performance media platform-Spearheaded a cross-functional initiative to recreate the app install ad format, partnering with sales, product marketing, and product and sales ops to influence the product roadmap for a >50 Mn. dollar revenue opportunity.
Education
Lady Brabourne College
Bachelor of Science - BS
University of Calcutta
Master of Science - MS
IBS Hyderabad
Master of Business Administration - MBA
Skills
- Google Analytics
- Brand Management
- Marketing Strategy
- Sales Presentations
- Display Advertising
- Web Analytics
- Integrated Marketing
- Crm
- Campaign Optimization
- Marketing Research
- Sem
- Strategy
- Google Online Advertising
- Training
- Account Management
- Online Advertising
- Sales Operations
- Keyword Advertising
- Online Marketing
- Sales
- Digital Strategy
- Industry Analysis
- Sales Management
- Analytics
- Market Research
- Online Sales
- Online Marketing Analysis
- Google Adwords
- Advertising
- Data Analysis
- Account Planning
- Ppc
- Contextual Advertising
- Mobile Advertising
- Customer Relationship Management (Crm)
- Competitive Analysis
- Search Advertising
- Product Management
- Web Marketing
- Marketing
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