Aneesh Gupta

About Aneesh Gupta

A marketing and strategy professional with 9+ years of work experience, I have taken ownership and delivered results across multiple roles in CX, GenAI, SaaS, Consulting, Sports, and Media industries. Currently working as a Product Marketing professional.I strongly believe that in marketing, we are all in the business of behaviour change and that\'s what I strive for while developing strategies, crafting communication, and researching in general. On a day-to-day basis, I help create marketing strategies that not only fulfill marketing KPIs but also deliver genuine value to the final consumer. When I am not working, I love finding trivia and trying my hand at occasional quizzes, discovering what\'s new in pop culture, sometimes even jangling on my rusty guitar, and most definitely ruminating on the reasons why a game like football has the power to make people bigots for 90 minutes!

Experience

1. Marketing Lead

   Birdie

   Jul 2024 — Present

Education

• MICA | The School of Ideas

  Master of Business Administration (M.B.A.), Marketing

  2015 — 2017

• Delhi University

  Bachelor's Degree, Business/Commerce, General

Skills

• Sociology of Culture
• Written & Verbal Communication Abilities
• Sports Writing
• Football
• Analysis
• Communication Skills
• Market Research
• Advertising
• Digital Copywriting
• Writing
• Spss
• Blogging
• Content Writing
• Research
• Creative Briefs
• Crm
• Orm
• Social Media Marketing
• Microsoft Excel
• Powerpoint
• Microsoft Powerpoint
• Marketing
• Creative Writing
• SEO Copywriting
• Social Networking
• Auditing
• Analytical Skills
• Qualitative Research
• Competitive Analysis
• Google Adwords
• Digital Marketing
• Semiotics
• SEO
• Marketing Communications
• Quantitative Research
• Marketing Research