Andy Watson-Smith
Experience Design Lead @PwC UK
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WORK HISTORY
Experience Design Lead @PwC UK
London, GB
EDUCATION
Newcastle College
HND, Design
SKILLS
ABOUT ANDY WATSON-SMITH
A creative/design director with over twenty years experience in the digital design industry, gained working in leading agencies such as LBi, Critical Mass, Digitas and Enterprise IG.For the last few years I’ve been leading design teams delivering digital platforms and projects for brands including Lloyds Banking Group, Adidas, Citibank, Marks & Spencer, Lloyds TSB, Halifax, The America’s Cup, South Africa Tourism, Dunlop Tyres, Royal Bank Of Scotland, British Gas and House of Fraser.Specialities: Design direction; creative direction; interaction and interface design; design systems; prototyping; digital strategy; user experience; guideline creation and implementation; client liaison; project planning and management; team recruitment and development.
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