Andy Levey

Location Based Entertainment Innovator | Marketing Executive | Specializing in launching challenger brands

Role
Chief Marketing Officer at Museum of Illusions
Location
Scottsdale, AZ, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Andy Levey

An accomplished marketing leader with a proven history of catalyzing growth and driving innovative strategies, I am deeply committed to igniting success in the ever-evolving landscape of brand development and customer engagement. As the Chief Marketing Officer at Two Bit Circus, I orchestrated a data-driven marketing framework that propelled customer acquisition by an impressive 40%, leading to an astounding $9M in annual revenue – surpassing a target by a remarkable 50%. Prior to this, my role as Marketing Director at the same organization saw me revolutionize marketing and media strategies, achieving $9M in annual revenue while elevating the brand\'s online presence through website redesign, resulting in a staggering 50K new customer profiles for targeted campaigns.I am humbled to have been recognized as one of Fast Company\'s \"The 10 most innovative gaming companies of 2020,\" a Trip Advisor\'s Traveler\'s Choice Awards recipient, and a Clio Award Winner for pioneering \"Pre-pinning Google Maps.\" My tenure at La Perle by Dragone, the Gulf region\'s inaugural permanent circus show, witnessed my strategic prowess taking ticket sales from $5M in the first month to a groundbreaking $35M in the first year, all while collaborating with global partners like Emirates Airlines and the Department of Tourism and Commerce Marketing.My journey encompasses leadership at Cirque du Soleil, where I masterminded transformative Shared Services teams and amplified CRM initiatives, contributing to significant database growth and revenue increase. At Pure Management Group, I redefined sales strategies, yielding a 35% conversion rate surge and $5M new revenue in the initial year. My unwavering pursuit of excellence extends to OppenheimerFunds, where I delivered financial insights that underpinned a remarkable 25% revenue hike.With a history of orchestrating industry accolades and optimizing revenue streams, I am primed to bring visionary leadership and a strategic mindset to the role of Vice President of Marketing. I look forward to engaging with dynamic teams, fueling innovation, and delivering exceptional results in the next chapter of my journey.Keywords: Marketing Leadership, Brand Development, Customer Engagement, Growth Strategies, Revenue Optimization, Innovation, Strategic Partnerships, Data-Driven Marketing, Brand Recognition, Customer Acquisition, Marketing Innovations.

Experience

  1. Chief Marketing Officer

    Museum of Illusions

    Sep 2024 — Present · Scottsdale, AZ, US

Education

  • OMNES Education

    Finance/Marketing

    2000 — 2001

  • UNLV William F. Harrah College of Hospitality

    Masters, Hospitality Administration/Management

    2005 — 2007

  • UNLV Lee Business School

    MBA, Emphasis in Marketing

    2005 — 2008

  • Tulane University

    Bachelor's degree, Finance, General

    1998 — 2002

  • Tulane University - A.B. Freeman School of Business

    BSM, Finance

    1998 — 2001

Skills

  • Interactive Marketing
  • Social Networking
  • Brand Awareness
  • Social Media Measurement
  • Social Media Marketing
  • Marketing
  • Analysis
  • Public Speaking
  • Social Media
  • Hospitality
  • Management
  • Live Events
  • Web Marketing
  • Direct Marketing
  • Analytics
  • Public Relations
  • Crm
  • Advertising
  • Sem
  • Event Planning
  • Budgets
  • Brand Management
  • Content Strategy
  • Marketing Strategy
  • Entertainment
  • Event Management
  • Digital Strategy
  • Sponsorship
  • Mobile Marketing
  • Marketing Communications
  • Facebook
  • Strategic Partnerships
  • Social Media Advertising
  • Online Advertising
  • Media Planning
  • Integrated Marketing
  • New Media
  • Online Marketing
  • SEO
  • Business Analysis

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