Andy Levey
Location Based Entertainment Innovator | Marketing Executive | Specializing in launching challenger brands
- Role
- Chief Marketing Officer at Museum of Illusions
- Location
- Scottsdale, AZ, US
- LinkedIn followers
- 500 followers
About Andy Levey
An accomplished marketing leader with a proven history of catalyzing growth and driving innovative strategies, I am deeply committed to igniting success in the ever-evolving landscape of brand development and customer engagement. As the Chief Marketing Officer at Two Bit Circus, I orchestrated a data-driven marketing framework that propelled customer acquisition by an impressive 40%, leading to an astounding $9M in annual revenue – surpassing a target by a remarkable 50%. Prior to this, my role as Marketing Director at the same organization saw me revolutionize marketing and media strategies, achieving $9M in annual revenue while elevating the brand\'s online presence through website redesign, resulting in a staggering 50K new customer profiles for targeted campaigns.I am humbled to have been recognized as one of Fast Company\'s \"The 10 most innovative gaming companies of 2020,\" a Trip Advisor\'s Traveler\'s Choice Awards recipient, and a Clio Award Winner for pioneering \"Pre-pinning Google Maps.\" My tenure at La Perle by Dragone, the Gulf region\'s inaugural permanent circus show, witnessed my strategic prowess taking ticket sales from $5M in the first month to a groundbreaking $35M in the first year, all while collaborating with global partners like Emirates Airlines and the Department of Tourism and Commerce Marketing.My journey encompasses leadership at Cirque du Soleil, where I masterminded transformative Shared Services teams and amplified CRM initiatives, contributing to significant database growth and revenue increase. At Pure Management Group, I redefined sales strategies, yielding a 35% conversion rate surge and $5M new revenue in the initial year. My unwavering pursuit of excellence extends to OppenheimerFunds, where I delivered financial insights that underpinned a remarkable 25% revenue hike.With a history of orchestrating industry accolades and optimizing revenue streams, I am primed to bring visionary leadership and a strategic mindset to the role of Vice President of Marketing. I look forward to engaging with dynamic teams, fueling innovation, and delivering exceptional results in the next chapter of my journey.Keywords: Marketing Leadership, Brand Development, Customer Engagement, Growth Strategies, Revenue Optimization, Innovation, Strategic Partnerships, Data-Driven Marketing, Brand Recognition, Customer Acquisition, Marketing Innovations.
Experience
Chief Marketing Officer
Sep 2024 — Present · Scottsdale, AZ, US
Education
OMNES Education
Finance/Marketing
2000 — 2001
UNLV William F. Harrah College of Hospitality
Masters, Hospitality Administration/Management
2005 — 2007
UNLV Lee Business School
MBA, Emphasis in Marketing
2005 — 2008
Tulane University
Bachelor's degree, Finance, General
1998 — 2002
Tulane University - A.B. Freeman School of Business
BSM, Finance
1998 — 2001
Skills
- Interactive Marketing
- Social Networking
- Brand Awareness
- Social Media Measurement
- Social Media Marketing
- Marketing
- Analysis
- Public Speaking
- Social Media
- Hospitality
- Management
- Live Events
- Web Marketing
- Direct Marketing
- Analytics
- Public Relations
- Crm
- Advertising
- Sem
- Event Planning
- Budgets
- Brand Management
- Content Strategy
- Marketing Strategy
- Entertainment
- Event Management
- Digital Strategy
- Sponsorship
- Mobile Marketing
- Marketing Communications
- Strategic Partnerships
- Social Media Advertising
- Online Advertising
- Media Planning
- Integrated Marketing
- New Media
- Online Marketing
- SEO
- Business Analysis
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