Andy Rieger
Customer Experience, Loyalty, CRM, and Digital Transformation Executive
- Role
- Customer Experience Manager at Hill's Pet Nutrition
- Location
- Kansas City, MO, US
- LinkedIn followers
- 500 followers
About Andy Rieger
Innovative, results-driven Loyalty Program, Customer Experience and Digital…
Experience
Customer Experience Manager
Aug 2021 — Present
Drive culture shift by applying customer experience (CX) principles and practices leading to a customer-centric focused organization. Lead internal and external teams to enhance the connection between all CX points and business operations, marketing execution, and digital transformation initiatives.• Activate the corporate CX vision and strategy by identifying business issues, generating insights, and applying creative solutions that fuel enhanced customer and consumer experiences.• Direct development of customer and consumer experiential journeys and value maps, including leading research teams to identify gaps.• Develop and implement Voice Of Customer (VOC) metrics through Net Promoter Score (NPS), Customer Satisfaction (CSAT) and Customer Effort (CES) analytics across multiple digital, call center and field rep properties.• Drive organizational change management plans by leading enterprise-wide CX education.• Lead a group of three direct reports in business analytics, engagement, and data loyalty.
Education
William Jewell College
Bachelor of Arts - BA
1989 — 1993
Skills
- Leadership
- Consumer Products
- Marketing Strategy
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