André Robb

About André Robb

I’m a Principal Product Designer with 12+ years of experience creating intuitive, scalable systems across e-commerce, embedded systems, and omnichannel retail. I focus on building products that respect users’ time, reduce friction, and make complex workflows feel effortless.At Amazon, I led design for Dash Cart and multiple grocery-focused initiatives, spanning personalized replenishment tools, Alexa-integrated shopping flows, and real-time interfaces for smart retail hardware that combine physical interaction with digital guidance. My work supported both digital and in-store grocery experiences through thoughtful, user-centered design.At Walmart, I lead design for Walmart+ membership and in-store payments, helping reimagine key parts of the customer journey across app, self-checkout, and service touchpoints. I work cross-functionally to align user needs with business goals and deliver solutions that scale.

Experience

1. Principal Product Designer

   Walmart

   Jul 2023 — Present

   Drove design direction, product strategy, and roadmap development for Walmart+ member acquisition and later in-store payment & identification by partnering closely with product and engineering counterparts, managing feedback from a variety of stakeholders, and prioritizing based on customer dataRan a design sprint focused on unifying legacy in-store identification and mobile payment methods, which resulted in CEO approval and funding for an enterprise-wide redesign across the Walmart app, self-checkout screens, staffed lanes, and service counters.Identified opportunities to increase Walmart+ member acquisition, proposed and designed solutions across product detail pages, account page, and checkout which resulted in 5% lift in member acquisition

Education

• University of Washington

  User Centered Design Certificate

  2015 — 2016

• Seattle University

  Bachelor's degree, Marketing and Digital Design

• Seattle University

  Bachelor of Arts (B.A.), Marketing and Digital Design

  2009 — 2013