Andrew Somera

About Andrew Somera

We\'re a company of pioneers. It\'s our job to make bold bets, and we get our energy from inventing on behalf of customers. Success is measured against the possible, not the probable. For today’s pioneers, that’s exactly why there’s no place on Earth they’d rather build than Amazon.My job at Amazon Web Services allows me to build and lead several marketing initiatives that helps customers increase cloud adoption. I have 10+ years of experience working in the high-technology field. I have found that nothing satisfies me more than developing new relationships, solving tough problems with a creativity mindset, and contributing to the overall growth of a business.Fun facts about me: Ex-pre-med and pre-law student, who found my calling in the tech field. When not geeking out over how to market new programs, you can find me exploring new hiking trails or local eateries or in my garage where I make art. My claim to fame was being on HGTV’s House Hunters, twice.

Experience

1. Global Apn Marketing Leader

   Amazon Web Services (AWS)

   Aug 2017 — Present · San Francisco, CA, US

   Manage a team responsible for all AWS Partner Network (APN) communication channels that drive awareness of our APN Partner Programs.• Drive overall APN Marketing and Communication strategy identifying strategic initiatives and implementing goals to help drive APN Program adoption.• Develop strategy and execute creative marketing programs, campaigns, and promotions across various digital channels such as website, email campaigns, blog, and social media.• Own communication plan that reinforces a consistent and compelling message across all APN Programs, working across internal teams for input.• Identify, drive, and own internal and external platforms that help our marketing efforts.• Closely collaborate with design team to ensure APN Programs maintain strong visual identity, maintaining AWS brand standards.

Education

• University of California, Berkeley

  Post-Baccalaureate Certificate in Visual Arts

  2011 — 2014

• University of California, Santa Cruz

  Certificate, Business Administration

  2005 — 2006

• University of California, Davis

  BS and BA, Psychology and Philosophy

  2000 — 2005

• Santa Clara University Leavey School of Business

  MBA, Masters of Business Administration

  2007 — 2009

Skills

• Software as a Service (Saas)
• Business Alliances
• Visual Arts
• Youth Leadership
• System Administration
• Program Development
• Management
• Sales Operations
• Sales Enablement
• Cloud Computing
• Event Management
• Storage
• Training & Development
• Creative Strategy
• Business Planning
• Operations Management
• Channel Sales
• Training
• Channel Partners
• Vmware
• Enterprise Software
• Administration
• Leadership Development
• Saas
• Marketing
• Cross-Functional Team Leadership
• Go-to-Market Strategy
• Employee Training
• Marketing Communications
• Legal
• Operating Budgets
• Demand Generation
• Partner Programs
• Partner Management
• Program Management
• Event Planning
• Multi-Channel Marketing