Drew Meyer

About Drew Meyer

As a double-major, early graduate of the Villanova School of Business, the #1 ranked Undergraduate Business School by Bloomberg BusinessWeek, I specialized in Marketing & International Business, immersing myself in the dynamic world of global commerce. Following my graduation, I embarked on an entrepreneurial startup journey, helping found a portfolio of five e-commerce companies. I was responsible for the strategic direction of each brand & digital marketing efforts, leading to an acquisition by a Fortune 500 company based in California.Eager to expand my channel expertise within digital marketing and gain experience crafting holistic business strategy, I transitioned to Seer Interactive. Over the years, I have accumulated invaluable experiences across a wide array of industries, solving complex issues for organizations of varying sizes. From education & finance, to ecommerce & retail, to B2B & B2C, my expertise lies in enterprise consulting, where I have successfully managed strategy for multiple businesses exceeding $1 billion in net worth. This hands-on experience has provided me with an exceptional aptitude for understanding the unique needs and challenges faced by large-scale enterprises. I also created custom sales methodologies for our company, crafted custom solutions for private equity & VC firms and built out enterprise service models for organization with multiple sub-divisions. Since joining Seer Interactive, I\'ve run four divisions (SEO, Creative, Product & Business Strategy) & earned eight promotions, managing some of our largest clients, running the largest teams within the company and directly contributing to bottom line revenue through business strategy initiatives.In the last 3 years, I managed a team that hit over $38M in sales, I personally landed over $13M in direct sales and contributed towards an additional $7M in client upsells. Interested in freelance or consulting? Feel free to reach out!Specialties: Business Strategy, Consulting, Operations, Strategic Partnerships, Leadership & People Management, Product Management, Digital Marketing, Branding, Account Management, Freelance SEO, Market Research, Data Analysis & Analytics, UX & UI, Creative, CRO, AI, Paid Media, Project Management, Content Strategy, Agile Methodology, Sales Funnel Optimization, Innovation and Client Services.

Experience

1. Director of Business Strategy & Sales

   Seer Interactive

   Mar 2023 — Present

   Executive revenue leader responsible for scaling Seer’s new business sales engine and driving enterprise growth through consultative, strategy-led selling. I lead digital marketing performance strategy, go-to-market execution, and forecasting, while remaining hands-on in enterprise deal leadership and pitch strategy.I sell consultatively into VP & C-suite marketing leaders across mid-market and enterprise organizations, including Fortune 500 brands, aligning and shaping their digital marketing investment strategy, performance approach, revenue & ROI modeling, customer experiences & long-term growth roadmap.Beyond revenue production, I’ve architected a more modern, scalable revenue system by integrating AI & structured qualification frameworks across the sales lifecycle. This includes- Embedding MEDDIC alignment into qualification, deal scoring, & forecasting rigor- Leveraging AI to improve prospect research, qualification intelligence, & opportunity prioritization- Enhancing pitch strategy through data-backed narrative development & executive-level value framing- Implementing AI-supported sales coaching & call analysis to elevate team performance- Standardizing scoring frameworks to improve forecast accuracy and pipeline visibility- Led outbound & re-engagement efforts to build proactive pipeline & recurring revenue streamsThese initiatives contributed to measurable operational lift, including- Team-wide goal attainment exceeded in 2024 & 2025- Modernized sales process using AI-enabled qualification, coaching, & scoring systems-$35M+ in team sales over 3 years-$13M+ personally closed in net-new revenue-$7M+ in upsells driven through executive strategy- 137% attainment (2025) & 231% attainment (2024)- Increased conversion rate 20%+ while reducing time-to-close by nearly 25%- Increased average partnership size 30%+ YoY- Built & advised a proactive upsell engine YoY

Education

• Villanova University

  Bachelor of Science, Business Administration; Marketing and International Business

  2007 — 2011

• American University of Rome

  International Business

  2010 — 2010

Skills

• Marketing
• Mobile Marketing
• Advertising
• Entrepreneurship
• Direct Marketing
• Website Administration
• Social Media Marketing
• Account Management
• Online Advertising
• Market Entry
• Email Marketing
• Online Marketing
• Social Media
• Customer Service
• International Business
• Google Analytics
• Website Management
• Content Marketing
• Content Distribution Networks
• Digital Marketing
• Analytics
• Marketing Strategy
• SEO
• E-Commerce