Andrew Hill
Sr. Marketing Leader | Driving Scalable Growth Through Data, Strategy, Ai & Automation
- Role
- Sr Manager Demand Generation & Analytics at Builders FirstSource
- Location
- Raleigh, NC, US
- LinkedIn followers
- 500 followers
About Andrew Hill
Growth focused marketing leader with deep expertise in demand generation, Ai, analytics, and marketing automation. I specialize in transforming marketing organizations into strategic revenue engines, architecting data-driven programs that reduce acquisition costs, increase lifetime value, and accelerate pipeline growth.With a track record of delivering 3-5X efficiency gains in acquisition costs, 2-4X improvements in customer LTV, and 7X increases in lead generation, I’ve consistently built scalable frameworks that drive measurable business impact.I lead with a blend of strategic vision and hands-on execution, ensuring cross-functional alignment with Sales, Product Marketing, and Customer Success while leveraging advanced analytics and martech to optimize performance. My passion lies in using technology, data, and AI creativity to create sustainable growth and competitive market advantage.
Experience
Sr Manager Demand Generation & Analytics
May 2022 — Present · Raleigh, NC, US
Consistently achieve 3-5X reductions in CAC and 2-4X increases in LTV through omnichannel demand generation strategies, advanced nurture and scoring models.• Architect and developed Paid Media program that aligned with sales to maximize funnel velocity, lead quality, and revenue impact.• Champion martech innovation, overseeing CRM, automation, and analytics implementations to scale impact.• Spearhead advanced attribution modeling and analytics, delivering C-suite insights.• Develop executive dashboards connecting marketing performance to revenue, profitability, and shareholder value.• Mentor cross-functional teams, aligning marketing with Sales, Product, and Customer Success for seamless execution.
Skills
- Web Marketing
- E-Commerce
- Strategic Planning
- Marketing Strategy
- New Business Development
- Blogging
- Web Analytics
- Web Marketing Strategy
- Social Media
- Cms
- Ppc
- Internet Strategy
- Entrepreneurship
- Leadership
- Mobile Applications
- Retargeting
- Html
- Facebook Marketing
- Marketing
- Mobile Internet
- Mobile Marketing
- Sales
- Email Marketing
- Graphic Design
- Web Design
- Social Networking
- Social Media Marketing
- Advertising
- Website Development
- Crm
- Sem
- Search Engine Optimization (SEO)
- E-Commerce Consulting
- Web Development
- Customer Service
- Online Marketing
- Wordpress
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