Andrew Charles Ford
Founder & CMO Interim Revenue Growth Product Brand Culture Digital Pr Ar Ir Coach @Customergig
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WORK HISTORY
Founder & CMO Interim Revenue Growth Product Brand Culture Digital Pr Ar Ir Coach @Customergig
CustomerGig is a business and marketing interim & fractional CMO / CPO, and scale-up growth consultancy coaching business that helps B2B and B2C businesses during times of economic, commercial and social change, to drive new growth and profitability. We help with culture / team performance and competitive go-to-market plans focused on driving new customer acquisition through ABM / demand-generation and the latest behaviour intent analytics, and maximising the retention of customers\' lifetime value (LTV) with customer success plans for further monetisation, to drive sustained growth of revenue, margin and EBITDA. Sector experience: HRTech; MarTech; Connected Vehicle Data; FinTech & Regulated; Retail; Enterprise SaaS; Professional Services; IT / Tech; Live Entertainment. a•••••@customergig.com
EDUCATION
London Business School
Professional, E-Business Development
The University of Huddersfield
BA (Honours), Business Studies
The Institute of Direct and Digital Marketing
Professional Marketing & Communications - , Digital Marketing, Marketing Automation & Data Analytics
University of Reading
Post-Graduate, Developing Managerial Effectiveness
The Tuck School of Business at Dartmouth
Masters, Marketing
SKILLS
ABOUT ANDREW CHARLES FORD
Experienced Chief Marketing Officer & Chief Product Officer Accountable for revenues…
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