Andrew Lawrence
Senior Director, Product Management - Storefronts and Developer Experience
- Role
- Senior Director, Product Management - Storefronts and Developer Experience at Salesforce
- Location
- Bountiful, UT, US
- LinkedIn followers
- 500 followers
About Andrew Lawrence
Senior product leader with over 10 years of product management experience in commerce and developer experience, built on a foundation of 10+ years in engineering leadership. At Salesforce Commerce Cloud, led the evolution to API-first and composable commerce — driving the launch and adoption of Storefront Reference Architecture, On-Demand Sandboxes, Salesforce Commerce API, and Composable Storefront. Known for combining deep technical understanding with business strategy to deliver transformative developer platforms and accelerate partner and customer success. Team player and collaborator with other areas required for successful products including customers, partners, engineering, marketing, documentation, enablement, sales and service.
Experience
Senior Director, Product Management - Storefronts and Developer Experience
Aug 2021 — Present
Lead product strategy and roadmap for Composable Storefront, including PWA Kit and Managed Runtime — enabling modern, React-based storefronts powered by the Salesforce Commerce API- Drive adoption across hundreds of live customer sites since launch in 2022, establishing Composable Storefront as the next-generation foundation for B2C Commerce- Partnering across engineering, marketing, and enablement to deliver end-to-end solutions and go-to-market execution for composable commerce initiatives.
Education
University of Utah
BS, Computer Science
Skills
- Cross-Functional Team Leadership
- Sdlc
- Java
- Agile Project Management
- Product Management
- Vendor Management
- Oracle
- Requirements Analysis
- Cloud Computing
- Software Project Management
- Web Applications
- Agile Methodologies
- Management
- Software Design
- Business Intelligence
- Saas
- Enterprise Software
- Enterprise Architecture
- Product Development
- Software Development
- Scrum
- Web Services
- Strategy
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