Andrew Wolfson

About Andrew Wolfson

Senior Program / Project Manager specializing in enterprise Marketing Technology (MarTech), Marketing Automation, and Digital Transformation initiatives across Salesforce Marketing Cloud and Adobe Experience Cloud ecosystems.I bring 20+ years of experience leading large-scale digital marketing programs, SaaS platform implementations, and cross-channel campaign initiatives within agency, SaaS, and enterprise environments.I currently lead enterprise MarTech portfolios delivering 30–40 concurrent initiatives per quarter, partnering with marketing leadership, product teams, and technical specialists to deliver marketing automation programs, platform migrations, and integrated campaign programs at scale.These programs operate within shared-resource enterprise delivery environments supporting high-demand marketing automation and campaign execution teams.My work focuses on helping organizations translate marketing strategy into scalable technology-enabled programs that improve campaign performance, operational efficiency, and measurable marketing outcomes.Recent program leadership experience includes:• Managing enterprise portfolios of 30–40 MarTech initiatives per quarter• Leading cross-functional teams of 10–20 developers, marketers, analysts, and campaign specialists• Delivering multi-touch marketing automation programs generating 5:1 ROI• Managing program budgets exceeding $6M annually• Leading Salesforce Marketing Cloud and Adobe Experience Cloud implementationsI have experience working across agency, SaaS, and enterprise environments, which provides a strong understanding of both marketing strategy and technical program delivery.Core areas of focus include:• MarTech Program & Portfolio Management• Marketing Automation Programs• Salesforce Marketing Cloud & Adobe Experience Cloud• Marketing Technology Platform Migrations• SaaS Implementations• Cross-Functional Team Leadership• Portfolio Forecasting & Capacity Planning• Executive Stakeholder Engagement & QBR Leadership• Marketing Operations & Process OptimizationI’m particularly interested in opportunities focused on enterprise MarTech program leadership, marketing automation strategy, and large-scale digital transformation initiatives within complex marketing technology ecosystems.Specialties: MarTech Program Management | Marketing Automation | Salesforce Marketing Cloud | Adobe Experience Cloud | Marketing Technology Platforms | SaaS Implementations | Portfolio Governance | Digital Transformation | Cross-Functional Leadership | Program Delivery | Campaign Technology

Experience

1. Enterprise Project Manager

   ListEngage

   Apr 2026 — Present

Education

• The Ohio State University

  Bachelor of Arts (B.A.), Journalism

Skills

• Email Marketing
• Work Winning
• Marketing
• Account Management
• Basketball
• Project Management
• Online Marketing
• Marketing Communications
• Integrated Marketing
• Marketing Strategy
• Social Media
• Hand Knitting
• Direct Mail
• Online Advertising
• Direct Marketing
• Social Media Marketing
• Advertising
• Digital Marketing