Andrew Lehtinen

Experience

1. Graphic Design Specialist Retail Packaging

   Handi-Foil

   Aug 2017 — Present · Port Washington, WI, US

   Lead the design and execution of packaging projects for household cleaning, first aid, and cosmetic products, while ensuring compliance with FDA, EPA, and Cosmetic labeling regulations.Partner with 10+ National Retailers to launch and maintain private label packaging updates under our product portfolio, managing artwork creation, product approvals and any print quality issuesDevelop sales visuals/renderings and physical mockups to illustrate product concepts for client review.Photograph & photoshop products for online listing images and lifestyle purposes.Design and animate product videos, logo reveals, and motion-enhanced graphics using After Effects to create engaging assets for web, social, and ecommerce platforms.Oversee end-to-end packaging project workflows, from concept to production, collaborating closely with marketing, regulatory, R&D, and manufacturing to ensure alignment and compliance across all phases.Serve as the primary liaison for external packaging vendors, including print partners, design & prepress agencies, and freelance entities to ensure brand consistency and production accuracy.Expert in high-end image retouching, color correction and photo compositing for print and web, using Adobe Photoshop and Illustrator to deliver photorealistic product visuals and consistent brand imagery across large-scale packaging and marketing projects.Develop strong understanding of packaging development outside of graphic design, including regulated master label reviews, analyzing legal compliance standards, and production requirements and print quality adherence.Conduct on-site press check approvals and collaborate with packaging partners to ensure color accuracy and troubleshoot production issues to maintain print quality across various production methods.Design company and product marketing collateral: social media posts, trade show displays, billboards, magazine & newspaper ads, brochures, digital ads, invitations, coupons, product images.