Andrew Lauchner

About Andrew Lauchner

Crohn\'s ended my baseball career at 14. It gave me something better: a different operating system. Outthink the obstacle. Build the system. Let it compound.That mindset has driven $500M+ in attributed revenue across ~100 companies over the last 12 years.I built the launch engine behind Derek Jeter\'s Greatness Wins, scaling it from zero to $250K/month. I owned lifecycle retention at Binance, reducing high-value churn 35% and growing power-user LTV 27% across one of the world\'s largest crypto platforms. At 3Commas, I built the retention and monetization infrastructure behind $10M+ in net new SaaS revenue. At Gallery Furniture, I engineered the growth system responsible for $300M+ in attributable revenue.The thread across all of it: most organizations are sitting on massive unrealized revenue inside the customers they already have. Acquisition gets the budget. Retention builds the business. I\'ve spent my career proving that gap is where the real money lives.I\'m not a consultant who hands you a deck and disappears. I embed, diagnose, build, and operate until the system runs without me.Now I run Growth Legend, where we build AI-powered acquisition and retention infrastructure for companies that are serious about compounding revenue.If you\'re looking for a senior operator who has done this at scale across DTC, SaaS, fintech, and home services, I want to talk!

Experience

1. Retention Strategist

   Right Hook Digital

   Apr 2026 — Present