Andrew Fuentes
Branding at IMMIGRANTS™, former Apple
- Role
- Brand Strategist and Designer at Immigrants
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Andrew Fuentes
I am a brand strategist with 8+ years of design experience combining creativity and technical expertise to craft compelling designs across print and digital mediums. I am an expert in Adobe’s Creative Suite, and industry-standard tools, with a strong emphasis on production, presentation design, and development of brand guidelines. I founded my company IMMIGRANTS™™ on the principle of providing exceptional talent to amplify businesses with value-driven missions. I am bilingual and bi-cultural in English and Spanish, with a deep understanding of cross-cultural design paving insight for multicultural strategies.
Experience
Brand Strategist and Designer
Feb 2022 — Present · New York, NY, US
Lidero procesos de branding y rebranding para empresas en Nueva York y California Bay Area, ayudando a llevar marcas al mercado con una identidad sólida y coherente. Aplico un enfoque multidisciplinario para desarrollar sistemas de identidad visual minimalistas y elegantes, que incluyen logos, packaging, y comunicación digital e impresa.Creo guías de marca que definen la misión, los valores y el tono, asegurando consistencia en equipos creativos y de marketing. Además, analizo tendencias del mercado, datos de consumo y objetivos comerciales para proponer soluciones estratégicas que conectan propósito con crecimiento.
Education
Cabrillo College
General Education, Marketing
Baruch College
Bachelor of Arts - BA, Business/Corporate Communications
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