Andrew Canto
Marketing Director | Full-Stack Digital Marketing Specialist | Strategic Planning & Project Management
- Role
- Marketing Director at Elevest Capital
- Location
- Scottsdale, AZ, US
- LinkedIn followers
- 500 followers
About Andrew Canto
I am a highly self-motivated individual that strives for excellence in all aspects of work that come my way. My goal is to positively impact and improve the lives of others on a daily basis through listening, understanding, caring and teaching.
Experience
Marketing Director
Dec 2025 — Present · Scottsdale, AZ, US
Lead the technical execution of Elevest Capital’s digital marketing engine across paid and organic channels, supporting investor acquisition and capital-raising goals through data, performance tracking, and full-funnel optimization.Responsibilities• Build, launch, and optimize campaigns across Meta, Google, YouTube, and LinkedIn• Manage multi-channel ad budgets, pacing, and performance reporting• Implement retargeting, remarketing, and nurture funnels to increase investor conversions• Oversee landing page optimization, A/B testing, and conversion rate improvements• Maintain tracking infrastructure: pixels, UTMs, GA4, HubSpot, and CRM attribution• Monitor key performance metrics (CTR, CPL, CPA, ROAS) and deliver daily/weekly dashboards• Develop automation workflows using HubSpot and analytics tools• Align marketing execution with capital-raising targets and investor lead flow• Document campaign structures, tests, insights, and iteration plansCore SkillsPerformance Marketing, Funnel Optimization, Analytics, HubSpot, GA4, Paid Media Management, UTM Architecture, Tracking Systems, Investor Acquisition Strategy, Marketing Automation
Education
Coconino Community College
Associate's degree, Business/Commerce, General
Northern Arizona University
Hotel & Restaurant Management, Business, Management, Marketing, and Related Support Services
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