Andrew Borthwick
Global Head of Internal Communications @Skyscanner
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WORK HISTORY
Global Head of Internal Communications @Skyscanner
Edinburgh, GB
Developed a comprehensive internal communications strategy, resulting in two consecutive years of record-high employee engagement scores (+80%).• Provided strategic counsel to the Executive team, enhancing communication plans that built trust and strengthened connections between leadership and employees.• Directed large-scale internal engagement campaigns for re-branding, company values, and strategy launches, achieving over 90% employee alignment with the company\'s vision and mission.• Implemented a prioritisation framework that reduced internal communication noise by 30%, improving the clarity and effectiveness of employee messaging.• Established a data-driven approach to continuously refine communications, ensuring that internal messaging was aligned with business priorities.• Collaborated with HR to launch an employee value proposition and DEI strategy, driving culture, belonging, and employee wellbeing (+80% engagement).• Hosted and moderated C-suite broadcasts and events for 1,500+ employees, effectively communicating Skyscanner\'s strategy, successes, and progress.• Developed crisis communication protocols and change management strategies to ensure clear and effective communication during critical events.
EDUCATION
Edinburgh Napier University
Post-Graduate Diploma in Journalism, Journalism
Squared Online
Digital Marketing
University of Aberdeen
MA Upper Second Class Honours English with Film Studies, English, Film Studies
Chartered Institute of Marketing
Professional Diploma in Marketing, Marketing
Stewarts Melville College
Five Highers
SKILLS
ABOUT ANDREW BORTHWICK
At Skyscanner, our team has a proven track record of creating and executing strategies…
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