Andrea Tessera

Advisory Board Member @Mit Technology Review

Milan, IT
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jan 2024 — Present

Advisory Board Member @Mit Technology Review

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Member of the Scientific Committee

EDUCATION

2012 — 2013

IESE Business School

AMP ( New York City ), Digital Strategies

SKILLS

Business StrategyBranding & IdentityOnline AdvertisingProduct MarketingBrand AwarenessSocial Media MarketingBrand DevelopmentAdvertisingProject ManagementStrategic PartnershipsBusiness-to-Business (B2b)Team LeadershipDigital StrategyDirect MarketingManagementMobile MarketingMarketingStart-UpsMarketing CommunicationsStartup MarketingDigital MediaBusiness DevelopmentDigital MarketingMobile DevicesSocial MediaBrand ManagementMarketing StrategyStrategyE-CommerceOnline MarketingLeadershipNew MediaMulti-Channel RetailMarketing Management

ABOUT ANDREA TESSERA

As Managing Director - Digital Banking @Sella (Banca Sella and HYPE), I lead the development of the Group’s digital banking model, integrating Banca Sella and Hype into a unified platform for retail growth. The ambition is to build a next-generation digital bank, capable of combining the depth of a traditional banking platform with the speed, simplicity, and user experience the market deserves. My role spans the full digital value chain—ensuring end-to-end ownership and execution. With over 25 years of experience across international markets and startups, I have built brands, introduced disruptive innovations, and led complex digital transformations. I focus on turning ambitious ideas into scalable, industrialized solutions that deliver measurable impact. Throughout my career, I have worked with high-performing teams in dynamic environments, fostering a culture of accountability, collaboration, and execution. I believe that innovation creates value only when it is effectively adopted at scale.I try everyday yo translate the innovation shift into scalable growth, leveraging AI, customer experience, data, and technology to drive measurable business impact.Alongside my role in Digital Banking, I continue to drive strategic initiatives across the Group, particularly in Artificial Intelligence, Blockchain and Digital Assets, and new platform-based business models. I serve on the Board of Directors of ABI Lab, Aidexa Bank and Primo Capital, contributing to the evolution of financial services and innovation ecosystems.

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Andrea Tessera — Advisory Board Member at Mit Technology Review in Milan, IT | Unifers