Andrea Poe
CEO, Founder of TasteMakers Research Group | Reinventing Market Research Methods
- Role
- CEO & Founder at Tastemakers Research Group
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
General Business & ManagementView LinkedIn profile
About Andrea Poe
With over 20 years of experience in marketing research, consumer insights, and brand…
Experience
CEO & Founder
Jan 2010 — Present · Los Angeles, CA, US
Education
University of Minnesota
Bachelor of Arts - BA
The Eli Broad Graduate School of Business
MBA
Skills
- Consumer Insights
- Methodology Innovation
- Advertising Research
- Customer Insight
- Innovation
- Segmentation
- Marketing Research
- Methodology
- Brand Equity
- Consumer Behaviour
- Brand Architecture
- Analytics
- Focus Groups
- Marketing
- Online Marketing
- Digital Marketing
- Product Development
- Survey Design
- Business Insights
- Creative Strategy
- Consumer Insight
- Competitive Intelligence
- Qualitative Research
- Market Intelligence
- Competitive Analysis
- Questionnaire Design
- Consumer Behavior
- Market Research
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