Andrea Larsen

About Andrea Larsen

With 20+ years at the crossroads of marketing, advertising, and tech, I’ve had the privilege of working with everyone from Fortune 25 giants like Bayer, Procter & Gamble, and ExxonMobil, to growing small businesses. My sweet spot? Helping brands unlock growth through smart, data-driven strategies, while fostering an environment where teams can thrive.I’m a big believer in empowering women in marketing and love creating opportunities for growth, mentorship, and collaboration. Whether I’m guiding clients through complex challenges or supporting the next generation of women leaders, I’m here to make an impact—one project at a time.From leading 300+ projects a year to building tools that simplify collaboration across global teams, I’m always focused on delivering results (on time, on budget, and with a positive culture in tow). And when I’m not in the trenches of digital strategy, you’ll find me cheering on my team and championing a more inclusive, people-first approach to business.

Experience

1. Local Ambassador

   Together Digital

   Aug 2024 — Present · Columbus, OH, US

   Serving as a Local Ambassador for Together Digital, championing the organization\'s mission to Unite,Uplift, and Unleash potential in the digital community.Key Responsibilities:• Lead quarterly in-person chapter meetings and secure high-caliber speakers for local events,maintaining 85%+ member satisfaction rates• Drive membership growth and engagement through personalized outreach, maintaining 60%attendance rates for local events• Coordinate monthly chapter newsletters and maintain active presence in community channels• Support diverse membership growth and align local activities with organizational mission• Collaborate with HQ on national initiatives, annual roadshows, and conference planningTogether Digital is a professional network focused on accelerating the advancement of women in digitalfields through community, content, and coaching.

Education

• The University of Texas at Austin

  Bachelor of Music, Vocal Performance

Skills

• Sem
• E-Commerce
• Email Marketing
• Illustrator
• Gantt
• Social Media Marketing
• Microsoft Excel
• Omniture
• Websphere
• Google Analytics
• Digital Marketing
• Photoshop
• Online Marketing
• Excel
• Html 5
• Social Media
• Web Development
• SEO
• Cms
• Merchandising
• Information Architecture
• Css
• Google Adwords
• Content Management
• Web Analytics
• User Experience
• Content Strategy
• Sitecore
• Web Design
• Usability
• Marketlive
• Html
• Project Management
• Wordpress
• Jira
• Basecamp
• Advertising
• Coremetrics
• Website Development
• Digital Strategy