Andrea Coy
Reputation Management; Branding; Digital Strategy; Integrated Communications; Storytelling
- Role
- Communications Director at Csu Strata
- Location
- Fort Collins, CO, US
- LinkedIn followers
- 500 followers
About Andrea Coy
Dynamic integrated communications and marketing professional skilled in reputation…
Experience
Communications Director
May 2023 — Present · Fort Collins, CO, US
Develop and implement integrated marketing communications strategies and program plans.Develop and own brand voice; maintain brand integrity across communication platforms.Manage the development, distribution, and maintenance of all print and electronic collateral and promotional materials.Track engagement and impact across platforms to assist with data-driven decisions. Design and develop analytics-based communications standards along with associated metrics.Create, edit, and direct content for multiple communication channels. Collaborate with CSU System and institution professionals to ensure communications are aligned. Manage social media, website, and other external communications platforms. Provide direction for development and maintenance of website.Serve as the initial point of contact for media relations.Provide direction and oversight to staff and contractors related to communications projects, programs, and services including website, social media channels, newsletters, and marketing campaigns. Manage CSU STRATA presence at external events and conferences.Develop and oversee communications budget.
Education
Colorado State University
Bachelor of Arts - BA, Journalism and technical communications
2012 — 2014
University of Northern Iowa
Marketing
2010 — 2011
Skills
- Iwork
- Press Releases
- Media Monitoring
- Public Relations
- Internal Communications
- Media Relations
- News Writing
- Marketing Communications
- Advertising
- Resource Management
- Event Planning
- Microsoft Word
- Ap Style
- Internal & External Communications
- Digital Signage
- Social Media
- Newsletters
- Event Management
- Marketing
- Press Kits
- Copywriting
- Blogging
- Journalism
- Publicity
- Social Networking
- Social Media Measurement
- Research
- Ap Stylebook
- Message Development
- Strategic Communications
- Editing
- Creative Writing
- Cision
- Speech Writing
- Corporate Communications
- Time Management
- Media Outreach
- Adobe Creative Suite
- Graphic Design
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