Andrea Batey
Director of Business Development at TrueParallel
- Role
- Director of Business Development at Trueparallel
- Location
- Raleigh, NC, US
- LinkedIn followers
- 500 followers
About Andrea Batey
I’m a marketing strategy and MARCOM expert with 14 years of experience managing cross-functional teams, projects, PR/creative agencies and stakeholder communications. Specialties: Customer engagement, reputation and awareness building, content/digital marketing, demand generation, lead nurturing and stakeholder/membership relations. I\'ve promoted ideas, products, services, events and practice areas in the business sector and across three wildly different non-profit associations. Bachelor of Applied Arts with specialties in public relations/interpersonal and public communications. Business certification from UNC Kenan-Flagler Business School. Proficient in website, CRM, social media and e-marketing/marketing automation platforms.
Experience
Director of Business Development
Dec 2020 — Present
Education
Central Michigan University
Bachelor of Applied Arts, Public Relations
Central Michigan University, Mount Pleasant
Bachelor of Applied Arts (B.A.A.), Integrative Public Relations
2001 — 2006
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