Andrea Arreaza
- Role
- Senior Manager, Creative Strategy at Verizon
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Andrea Arreaza
Creative marketing professional @Verizon Food enthusiast and home chef…
Experience
Senior Manager, Creative Strategy
Nov 2024 — Present · New York, NY, US
Own the creative development and execution for creative for TV, radio, digital, and social for the Latino segment, specifically in Spanish- Manage the day-to-day with our external creative advertising agency and ensuring all work is delivered on time and on budget- Deliver clear direction and guidance to creative implementation teams- Review all creative assets and provide feedback and/or strategic recommendations to make the creative work harder, all while ensuring consistency with brand standards and best practices- Work closely with media teams, both internal and external, including digital asset trafficking- Research category, competitors, target audience and cultural trends to support creative strategy and inform execution- Track timelines and budgets, and being able to pivot and adjust as needed- Prepare and presenting materials to share with key stakeholders to provide insight into our activities.
Skills
- Microsoft Word
- Powerpoint
- Painting
- Indesign
- Imovie
- Account Management
- Public Speaking
- Marketing
- Sales
- Networking
- Positive Behavior Support
- Spanish
- Microsoft Excel
- Team Leadership
- Social Media
- Volleyball
- Adobe Photoshop
- Advertising
- Customer Service
- Leadership
- Photoshop
- Illustrator
- Time Management
- Management
- Microsoft Office
- Event Planning
- Cooking
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