Kenton E. Andersen
- Role
- AVP Marketing, Corporate - Home Improvement Financing at Regions Bank
- Location
- Salt Lake City, UT, US
- LinkedIn followers
- 500 followers
About Kenton E. Andersen
Being able to connect with customers is paramount for any business to thrive in this…
Experience
AVP Marketing, Corporate - Home Improvement Financing
Aug 2022 — Present
I feel lucky to manage an amazing group of creative marketers here at Regions | EnerBank. My team leads out in Product Marketing, Inbound Marketing, SEO and Content Marketing, and Front-end Web & UX design. I lead out on- Creating compelling content that drives future customers to act- Building out robust campaign landing pages to begin journeys at the top of our sales funnel- Create SEO rich content to help drive traffic to our website and blog- Deliver professional lead marketing videos, images, and graphic animation- Develop overall marketing analytics strategies and reporting to help move the lead and sales needles.
Skills
- Business Planning
- Youtube
- Lead Generation
- Product Marketing
- Account Management
- SEO
- Strategic Planning
- Retail
- Strategy
- Media Planning
- Mobile Marketing
- Online Sales
- Pricing
- Team Leadership
- Competitive Analysis
- B2b
- Brand Development
- Web Analytics
- E-Commerce
- Email Marketing
- Brand Management
- Social Media
- Digital Strategy
- Wordpress
- Customer Acquisition
- Media Buying
- Business Strategy
- Online Advertising
- Product Launch
- Direct Marketing
- Salesforce.com
- Google Adwords
- Bicycle
- Marketing Communications
- New Business Development
- Search Engine Optimization (SEO)
- Sales Management
- Sales
- Online Marketing
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