Anders Bo Frost Paulsen

Senior Director, Ai, Digital & Sales Enablement @Danfoss

Sønderborg, DK
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

May 2024 — Present

Senior Director, Ai, Digital & Sales Enablement @Danfoss

Heading a talented team that focuses on revolutionizing our digital and sales strategies. My role encompasses the overall leadership of enhancing our sales enablement capabilities, digital business support functions and steering our digital and AI transformation.Key Responsibilities- Strategic Leadership and Innovation: Guide our teams in enhancing digital enablement of sales channels and personnel, and champion the adoption of AI-enabled services that enhance customer and sales support- PMO and Strategic Projects: Lead strategic sales initiatives - E-commerce and Sales Channel Development: Lead the growth of e-commerce operations and new digital sales avenues, while partnering with distribution networks to boost our digital product presence- Digital Content Transformation: Transform traditional technical documentation into dynamic, 360-degree digital first product presentations on both our own and partner platforms- Customer Insights and Strategy Implementation: Utilize digital interaction insights to develop strategies that improve customer experiences and drive business impact- Sales Excellence and CRM Management: Oversee our OneCRM Salesforce CRM journey and operations, opportunity, pipeline, and key account management to refine and optimize sales processes- Training and Development: Direct a comprehensive Sales Academy that provides training in digital, interpersonal, and technical skills for employees and customers.Objective: My role aims to harmoniously blend innovative digital practices with bold sales enablement strategies, ensuring efficient, effective, and engaging interactions at every customer touchpoint. Our mission is to empower our sales teams, enabling them to deliver exceptional digital experiences and achieve optimal sales outcomes.

EDUCATION

2010 — 2012

International Business Academy

Markedsføringsøkonom, Marketing, Økonomi, statestik, erhvervsret, logistik og organisation.

2013 — 2015

Syddansk Universitet - University of Southern Denmark

Bachelor’s Degree, Marketing Management

2004 — 2007

HTX Sønderborg

Gymnasiel uddannelse

SKILLS

MarketingProduct ManagementBusiness DevelopmentDigital MarketingMicrosoft OfficeSalesMarketing CommunicationsProject PlanningSocial Media MarketingMarket ResearchDigital Asset ManagementOnline MarketingSales ProcessB2bSegmentationNegotiationMarketing ManagementMarket AnalysisMarketing StrategyManagementProduct DevelopmentB2b MarketingMarketing ResearchSales ManagementDirect SalesBusiness StrategySocial MediaProject ManagementTeamworkAdvertisingInternational SalesOnline AdvertisingStrategyProduct MarketingProduct Information ManagementNew Business DevelopmentCompetitive Analysis

ABOUT ANDERS BO FROST PAULSEN

Experienced Head of Project management office & Digital Customer Experience teams within an industrial engineering industry. I am skilled within UI/IX, Agile Project Management, Analytics such as Firebase, GA and Azure, Global management of PMO teams.I currently head the Digital Transformation team in Danfoss Cooling Segment where all Digital Customer Experience tools are developed and maintained including the eCommerce experience.Core skills:Leadership- Coaching digital and Project Management teams- Motivating and inspiring everyone to do their best work- Demonstrate critical thinking under stressful situations where problems are faced, and a willingness to make the right decisions even if they are unpopularTech- Unique insight in system relations at Danfoss. This enables me to develop solutions that fulfills customer’s needs- Converting business needs into digital solutions- Analytic tools (Crashlytics, Firebase, Azure, GA)Project management- Agile project management (Certified Scrum master)- DevOps, Trello, Planner

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Anders Bo Frost Paulsen — Senior Director, Ai, Digital & Sales Enablement at Danfoss in Sønderborg, DK | Unifers