Andee Dunn
- Role
- Director of Marketing, Conversion at Zazzle
- Location
- Tacoma, WA, US
- LinkedIn followers
- 500 followers
About Andee Dunn
Enthusiastic, collaborative and team-oriented leader with extensive experience spanning…
Experience
Director of Marketing, Conversion
Apr 2021 — Present
Develop and deliver strategies to drive profitable sales through the marketplace. Create and align marketing projects to improve the efficacy of on-site conversion growth, partnering with Creative, Product Development, Operations, Customer Service, Channels, and Localization Create and manage Multi-arm bandit testing strategy across platform, monitor metrics, inform A/B tests, and site updates to balance margin and conversion rate goals Direct on-site merchandising to build high converting consumer conversion funnels focused on reaching incremental audiences with contextual product selections Lead efforts to define customer segments and select, develop, and evaluate methods to activate those segments within the marketplace
Education
Oregon State University
Bachelor of Science (BS), Merchandising Management
1995 — 2000
Oregon State University
Bachelor of Science (BS), Apparel Design
1995 — 2000
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