Anchal Agarwal
Brand and Marketing Professional | Building Brands with Strategy | Ex- Kraft Heinz, Accenture l SDA Bocconi l MBA Marketing
- Role
- Founder at Unforced
- Location
- New Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Anchal Agarwal
I’m a self-driven professional with experience across software, FMCG, and high-growth…
Experience
Founder
Oct 2024 — Present · Delhi, IN
Founded Unforced, a D2C streetwear label blending athleisure and minimalist design for Gen Z & Millennials. Built the brand as a creative project while applying core marketing and e-commerce expertise.• Research & Insights – Conducted trend research on Gen Z/Millennial fashion, athleisure, and streetwear to define positioning and customer personas• Design Curation – Curated and developed graphic quotes & abstract illustrations for first product drop, ensuring alignment with brand identity• E-commerce Setup – Built Shopify storefront and optimized product listings, specifications, and customer experience• Digital Marketing – Managed Instagram content strategy, reels, and creator outreach to build brand awareness; ran initial performance marketing pilots• Operations & Growth – Coordinated end-to-end setup from design to fulfillment, testing scalability for future expansion
Education
SDA Bocconi
International Master in Business, Marketing (Exchange Semester)
Maharaja Agrasen Institute Of Technology, Delhi
Bachelor of Technology - (B.Tech.), Computer Science
SDA Bocconi Asia Center
International Master in Business
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