Anbarasan R

About Anbarasan R

Results-driven Digital Marketing Specialist with 11+ years of experience in SEO, AEO…

Experience

1. Assistant Manager

   Redington Limited

   Aug 2019 — Present · Chennai, IN

   Results-driven digital marketer with four years of experience specializing in the IT services industry. Proven track record of developing and implementing successful digital marketing strategies for end customers and small to large enterprises. Skilled in driving brand awareness, increasing customer engagement, and generating leads through targeted campaigns and effective online strategies.Key Skills: Digital Marketing Strategy Social Media Management Content Creation and Marketing SEO and SEM Lead Generation and managment Email Marketing Online Reputation Management Customer Relationship Management (CRM) Analytics and ReportingDevelop and execute comprehensive digital marketing strategies to promote IT device repair services for end customers(B2C) and Enterprise services(B2B) for small and larger companies.Manage social media channels, creating engaging content, running targeted ad campaigns, and increasing follower base by 60% and generated leads within the first six months.Implement SEO techniques to improve organic search rankings and increase website traffic by 30%.Create and optimize landing pages to drive lead generation and increase conversion rates by 15%.Collaborate with cross-functional teams to ensure brand consistency and effective marketing communications.Successfully orchestrated service launch campaigns throughout the MEA region, contributing significantly to a robust 20% business growth within a span of 6 months.Monitor online reputation and implement strategies to enhance customer satisfaction and loyalty.

Education

• G.H.S School salem

  higher secondary, Computer Science

• A.V.S College of Arts & Science

  BCA, Computer Programming, Specific Applications

  2009 — 2012

• Dr MGR Educational and Research Institute

  Master of Computer Applications - MCA, computer application