Anaya Hernandez

Global Social Media Co-op @ New Balance | Northeastern Marketing and Marketing Analytics | Global Fashion Studies and Data Science

Role
Global Social Media Co-op at New Balance
Location
Boston, MA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Anaya Hernandez

I’m a third-year Marketing student at Northeastern University, currently studying at the London campus. With a focus on fashion, beauty, and marketing analytics, I’m passionate about blending creativity and data to build trend-driven, engaging campaigns.I’m currently a marketing intern for a luxury jewelry brand, where I support content creation and digital strategy. I’m always excited to explore projects at the intersection of style, storytelling, and strategy. Let’s connect!

Experience

  1. Global Social Media Co-op

    New Balance

    Jan 2026 — Present · Boston, MA, US

    Drive global community management and real-time engagement across New Balance social platforms- Spot and activate on trends in sport and culture to support content and engagement strategy- Analyze social performance data to assess engagement, identify trends, and inform optimization- Support content planning, scheduling, and asset distribution across regional teams- Collaborate with global media, customer care, and agency partners on organic and paid social initiatives

Education

  • Northeastern University

    Bachelor of Science - BS, Business Administration and Management, General

Find verified contacts for anyone on LinkedIn

Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.

Free plan included · No credit card required

This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.

Anaya Hernandez — Global Social Media Co-op at New Balance in Boston, MA, US | Unifers