Anastasiya G.
Director, Digital Marketing & Paid Media
- Role
- Director, Digital Marketing & Paid Media at Traliant
- Location
- San Jose, CA, US
- LinkedIn followers
- 500 followers
About Anastasiya G.
Digital Marketing Expertise: Over 13 years of experience in digital marketing, specializing in lead generation, PPC, SEO, SEM, UX/UI, ABM, and data-driven marketing strategies.• Leadership & Team Management: Proven success leading cross-functional teams and driving performance to achieve company goals.• Strategic Campaign Management: Skilled in planning and executing digital campaigns—including social advertising, email marketing, PPC, and ABM—that significantly improve lead generation and ROI.• Website Optimization & Analytics: Experienced in enhancing website user experience, conducting regular SEO audits, and using analytics tools to identify performance gaps and execute improvements.• Project Execution & Innovation: Demonstrated ability to lead planning and execution for major product launches and website redesigns, ensuring alignment with business objectives and market needs.• Data-Driven Decision Making: Proficient in building analytical reports and executive dashboards to support data-informed decisions.• Global Perspective: Experience managing website globalization and localization efforts to maintain content consistency across international markets.
Experience
Director, Digital Marketing & Paid Media
Dec 2023 — Present · US
Education
Northcentral University
Master of Science - MS, Psychology
San José State University
Bachelor of Science - BS, Management Information Systems
2010 — 2012
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