Anastasia Sasewich

About Anastasia Sasewich

I\'m a dynamic B2B agency account director with a passion for strategically leading integrated agency teams and a deep expertise in program delivery. I love building relationships (whether among my agency colleagues or the client team) and letting my insatiable curiosity help me connect the dots between our clients, their business challenges, and our capabilities. My background in creative writing and literature allows me to bring a finely honed critical analysis skillset to our work and the B2B marketing landscape - plus, it enables me to work alongside and lead creative teams in a uniquely informed way. Content strategist and copywriter in a former life - I bring the storytelling sensibility with me to my current client services role.I love great branding and design and am often the voice in the room emphasizing the need for storytelling and putting humans at the center of B2B brand. I\'m especially experienced in leading enterprise brands and campaigns, and am proud to walk that (very fine) line between commercial and creative rigor.At the end of the day, I love a good challenge and so the best part about my job is helping people solve their problems!

Experience

1. Account Director

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   Oct 2023 — Present · Chicago, IL, US

   Account Director specializing in SaaS and aerospace clients with knowledge spanning B2B marketing and strong background in enterprise brand and campaign programs. • Oversee multiple accounts (including full-service programs) totaling $2M+ in fees and $3M+ in media spend.• Cultivate and grow robust client relationships across the stakeholder spectrum• Strategically lead cross-functional teams to execute impactful marketing campaigns and produce best-in-class creative work that differentiates our clients no matter their market or vertical• Leverage project & program management expertise to drive profitable accounts that create strong ROI for clients and agency–meeting or exceeding agency recovery rate and growth targets. • Manage and mentor junior members of client services team, including multiple direct reports • Proactively identify and lead charge to nurture and convert opportunities for new business and growth• Support and drive RFPs and new business proposals• Serve as Ways of Working ambassador helping bring smart working principles and practices to all corners of the agencyClients include SAP, Nutanix, Citrix, ServiceNow, Eightfold AI, CFM International, GE Aerospace, and more

Education

• DePaul University

  Master of Arts (M.A.), Writing & Publishing

  2014 — 2016

• Loyola University Chicago

  Bachelor of Arts (B.A.), English Literature: Creative Writing

  2009